31 May

Who Are You?

The results of the latest reader survey tell me that Political Wire readers are very highly educated, politically active, and reasonably well off. Some key highlights:
  • Education: 42% have a post-graduate degree, 38% graduated from college
  • Profession: 20% work in politics or government, 5% in the media, 22% in education
  • Income: Median family income is between $90,000 and $120,000
  • Gender: 85% are male, 15% are female
  • Age: 54% are between the ages of 21 and 45, 35% are between the ages of 46 and 65
  • Location: 42% live in cities, 38% in suburbs, and 19% in small towns or rural areas
  • Political activity: The vast majority are politically active
  • Party affiliation: 78% are Democrats, 13% independents, and 6% Republicans
  • Race: 89% are white
  • Religion: 57% never attend church, 24% make it just a few times a year
  • Television: Your favorite shows are the Daily Show with Jon Stewart and the Colbert Report
  • Computers: 80% use PCs at home, 20% use Macs
If you're an advertiser that wants to reach this audience, you can buy a Blog Ad in two flavors: premium ads sit at the top of the right hand column while regular ads rotate randomly in the spots below. Special advertising opportunities -- such as leaderboards above the header -- are also available by contacting pw at blogads.com.

Many thanks to the readers who completed our recent reader survey. By learning who you are and what you like, we can build an even better Political Wire.

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